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Speedway finally makes the lead letter in Dear Deidre

03/06/2011

We’ve waited many years for the Sky Sports Speedway publicity department to stir themselves enough to explore synergies with other Rupert Murdoch owned News International sister companies and persuade them to properly cover speedway. It would also be lovely to find decent column inches on British speedway in the sports pages of the News of the World, Times or Sunday Times (or the programmes accurately listed in the television schedule pages). Similarly, BSI usually garner a spectacular lack of coverage for their showpiece event of the Cardiff Grand Press in the national press.

Luckily for the sport, Vic Rigby already regularly reports snippets from the daily BSPA press releases in the Sun. Yesterday (June 2nd) speedway came of age with a serendipitous mention in the lead ‘Dear Deidre’ problem page letter. Obviously, it would be even better if speedway featured in ‘Deidre’s photo casebook’ but, until then, we’ll just have to ponder the identity of the writer, the track they went to and how we can persuade them to come to watch the racing.

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